EPK

rauður is the stage name of Icelandic musician and producer Auður Viðarsdóttir. Formerly a keyboardist and singer of Nóra, a band active in Iceland’s music scene a few years back, she has now emerged as a solo artist. Through the making of her debut album 'Semilunar', she developed her unique sound, merging electronic and acoustic elements into an ethereal soundscape. Her voice weaves together with eccentric beats and captivating melodies that take us through highs and lows, while her accompanying lyrics tend to reverberate with different types of disasters - sometimes pretty, sometimes crude - always fascinating.

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On stage, rauður usually performs on her own, inviting us into her enticing world of synthesisers, beats and samples - always safely guided by her beguiling, almost angelic, voice. She is a versatile performer, easily shifting between electronic and acoustic moods, while keeping the audience captivated and engaged.

Although a solo artist and performer, she thrives best in collaboration. She is a part of the international collective and label Synth Babes, including artist such as Ninoosh (Australia) and  Loljud (Sweden). She is also involved in a vast network of 'girls rock camps' and has initiated international music projects and collaborations. In Iceland, she works together with her brothers from the duo Andy Svarthol.

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p.s. rauður means red. But rauður also likes yellow very much.

contact@rauduraudur.com

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Photo by Þórdís Reynisdóttir​

shows

"The festival concluded with the musical feast from the Icelandic artist Rauður, who enchanted the listeners with the subtle sound of her debut album Semilunar."

- Nordic Focus Festival, 

Biuro Promocji UG

JULY 5 2020

Pikknikk Tónleikar @Norræna Húsið Reykjavík (Reykjavík Nordic House)

JUNE 13 2020

DZIEŃ ISLANDZKI 2020 cz. II @Utulę THULE LIVESTREAM

press

"And then suddenly it all opens up into the utterly gorgeous 'We Will All Feel Better One Day And / Or Die', which seems to sum up the albums intent in one song title, accompanied by the most beautiful vocal melody, and a subtle accompaniments of breathless synth heartbeats, it feels desperately sad but uplifting and life affirming too - I can't remember an album with builds to quite such a definitive conclusion."

nordic music review

 "rauður’s vocal is beautiful and beguiling, like an angel sent down from heaven to lead us on a wonderful journey through the duration of ‘We Will All Feel Better One Day And/Or Die’."

indie midlands

"The title of her new track We Will All Feel Better And/Or Die is probably enough of a clue to show rauður is a little on the eccentric side. As the track builds her trilling vocals are accompanied by a marching snare and a bass heartbeat before keys fade in and the whole glorious composition is complete."

"The music of Iceland based artist Rauður is a vision for the ears [...] The fascinating single juxtaposes with intrinsic rebellion, as it coaxes with beautiful and uplifting visions of disasters that make humans – human. It’s a different way of looking at the Universe, albeit a Universe invariably created by Rauður. A world we’d like to stay and roam, for as long as possible.

comeherefloyd

york calling

"Now what do we have here? It’s one of those (not so rare fortunately) occasions that words are just too poor to describe the magig of a track like ‘We Will All Feel Better One Day And/Or Die‘ by Icelandic ‘fairy’ rauður [...] The track sets off in a moody, ethereal pace to climax into the absolute indie electronic bliss after its 3rd minute. Unique, uncommon, and above all non-predictable. Ear-gasm!

"Allra bäst är låten som avslutar hennes set. Titelspåret ”Semilunar” är en söt popdänga som omsorgsfullt hackats sönder till fragmentarisk electronica utan att tappa något av sin inneboende catchighet. Där, i balansen mellan de tyglade popkvaliteterna och de udda elektroniska utsvävningarna, är det som rauðurs verkliga styrka framträder."

hymn

last day deaf

"Jedno nie ulega wątpliwości – to album bardzo emocjonalny i szczery. I mimo, że momentami dźwiękowe przestrzenie ustępują miejsca niemal transowym, klubowym brzmieniom (Bjögun i Semilunar), to podążając za całością albumu i temperamentem Auður takie odmiany wcale nie szokują. Są wręcz naturalnym rozwinięciem zabawy z elektronicznym brzmieniem, punktem kulminacyjnym albumu – jego drugą, przełomową i jakby też bardziej pogodną częścią."

muzyka islandzka

"Rauður proponuje nam muzykę, która wciąga słuchacza od pierwszych dźwięków, zamyka w swoim świecie i nie pozwala się na niczym innym skupić."

stacja islandia